Magento is indeed the most popular CMS for creating and managing a successful eCommerce business. Merchants can offer thousands of products with excellent features at affordable prices.
It doesn’t matter how amazing your Magento store is if the website is not optimized or running in an efficient manner. There are several Magento extensions you can purchase to optimize your Magento store, but it is not necessary as there are a few tips you can follow to speed up your Magento store.
2) Get a Conversion-Optimized Theme
Using a template is a great way to jumpstart your Magento store’s progress, and many templates from popular and well-known companies are already performance optimized. Having an optimized theme means your Magento store gets improvements in terms of organic traffic.
Having an optimized theme also means that you are getting the most recent version of Magento, and slow speed will officially be a thing of the past. Most of the themes are mobile friendly and tend to have high-quality designs at reasonable prices.
3) Optimize Images
Having high-quality images on your Magento store is incredibly important for business success, as good quality images can draw a buyer into a website or product and increase their probability of buying it. Also, images with better quality are clearer and tend to be sized better in relative dimensions on a webpage.
Another good reason for having optimized images is that images can be indexed in search engines and optimized images lead to better search results.
Magento itself has some caching abilities built into it, but investing in a good third-party caching extension, or at least tweaking what’s available in the admin dashboard is a good idea. Using the built-in caching is ideal for increasing site speed for logged-in users only.